In this session, marketing professionals discuss how books find their readers in a crowded landscape, exploring strategies, trends, and challenges unique to faith-related publishing. This panel offers practical insight into audience engagement, platform building, and the creative collaboration that helps bring books into the world.
Alexis De Weese is a writer, digital marketer, and student of theology. Her work is devoted to creating space for necessary conversations within the Church and helping others cultivate practices of digital hospitality.
Pete Ford is a stay-at-home dad as well as a digital marketer for Christian authors, publishers, and nonprofits. By night, he is a reader, focusing on topics including nonviolence, time, the built environment, and spiritual practices like Sabbath.
Jeremy Wells serves as Senior Marketing Director for Baker Academic & Brazos Press, where he brings two decades of publishing experience to connecting readers with transformative books. He also works as a part-time bookseller at Plumfield Books in Ada, Michigan, keeping him grounde... Read More →